Your client wants to increase the number of people visiting his website. when analyzing the data for search campaign, which metric do you most want to improve?
when analyzing the data for search campaign, the metric do you most want to improve would be: Clickthrough rate (CTR) Clickthrough rate (CTR) measures the amount of people that click into your advertising banners after it appears on the screen. For today's industry standard, a CTR more than 2% is still considered a successful advertising.
